September 4, 2012

VIDEO: Social Media Masterclass with Christine Zakrajsek

Christine Zakrajsek is the social media manager at EllisDon, one of Canada's leading construction firms and a pioneer in the industry in spearheading the use of social media in the construction workplace.

The Journal of Commerce and Daily Commercial News have collaborated with EllisDon to bring their readers a comprehensive series of articles on how to use social media and how to integrate new tools and techniques into a larger corporate strategy.

In this video, Christine gives some of her top tips for keeping focused on your goals using social media, on targeting the right audience for you market, and on choosing the right tools for the right job.

To read the entire Social Media Masterclass series, go to the Journal of Commerce and the Daily Commercial News.

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